Baker Behind Gigi Hadid Viral Plaid Cakes Reveals Her ‘Multi-Day’ Process (Exclusive)
Gigi Hadid blows out the candles on her cakes at a Guest in Residence store opening in N.Y.C. on Oct. 29Credit: Brendon Cook/BFA.com/Shutterstock
Katie McEvoy, the baker behind the cakes at Gigi Hadid’s Guest in Residence store opening in N.Y.C. on Oct. 29, shares her design process for the hand-piped plaid designs
McEvoy shares how each of the four cakes represented a different store location of Hadid’s brand with distinct colors and flavors
The baker also made Hadid’s 30th birthday cake, which appeared in the photos that hard launched Hadid’s relationship with Bradley Cooper
The baker behind the cake Gigi Hadid was photographed taking to-go when leaving her store opening in N.Y.C. recently is sharing her baking process.
Katie McEvoy, who makes custom cakes for her business Miss Mac’s Bakery, made the cakes for the supermodel’s 30th birthday in 2025 and the opening event for a new location of her brand Guest in Residence in N.Y.C. on Oct. 29. McEvoy tells PEOPLE via email what it was like making the eye-catching creations.
The baker shared the four hand-piped, plaid-designed cakes she made for Hadid’s recent store opening in a video on Instagram on Nov. 8.
“I had so much fun making these cakes,” she said in the video. “I was able to sit down and talk with Gigi about the cakes and the process.”
At the event, Hadid was photographed taking a whole cake home with her after blowing out the candles on all four.
Crafting the desserts was a “multi-day process,” McEvoy tells PEOPLE, from baking and chilling the cakes overnight to decorating them the next day.
“Just the plaid detailing on the top of each cake took approximately 30 minutes to pipe by hand,” she says. “That’s separate from the crumb coat, final buttercream coat, and decorative borders, so there’s quite a bit of work that goes into each cake!”
Gigi Hadid and Katie McEvoy at the N.Y.C. Guest in Residence opening on Oct. 29Credit: Brendon Cook/BFA.com/Shutterstock
Actually baking the cakes followed an extensive ideation process, she adds.
“The designs were inspired by the fun plaid patterns that Guest in Residence incorporates into their cashmere pieces,” McEvoy says.
She says she was asked to make four cakes inspired by Guest in Residence’s four store locations: Manhattan’s Upper East Side and NoHo; Beverly Hills and Malibu.
“I knew I wanted to lean into the colors I associated with each location while keeping the designs cohesive through a shared pattern,” she says.
McEvoy adds that she was inspired by the “many fun patterns and color combinations” of the cashmere brand. She shared in her video that each cake took inspiration from a specific Guest in Residence clothing item.
“The only problem was I had never made a plaid cake before, but I was confident I could figure it out,” McEvoy said in her Instagram post.
A brown cake with teal and yellow details represented the NoHo location, while a light blue cake was designed for the Malibu store.
McEvoy made a burgundy cake with blue details for the Beverly Hills store and a butter yellow cake with brown plaid to represent the Upper East Side location.
The baker says she mainly uses buttercream in her creations, so she is drawn to “more abstract, color-focused designs.”
As for the flavors of the cakes, the Upper East Side cake was vanilla with chocolate frosting and mini chocolate chips, and Beverly Hills got a chocolate cake with Oreo filling, while NoHo was a red velvet cake layered with cream cheese filling and mini chocolate chips.
Finally, Malibu was matched with a funfetti cake with vanilla buttercream frosting.
McEvoy also made Hadid’s 30th birthday cake in May 2025. The cake was featured in the photos that served as the supermodel’s hard launch of her relationship with Bradley Cooper after the two were first linked in October 2023.
Hadid shared photos from her 30th birthday party on Instagram, including a photo of her kissing Cooper behind a giant tiered cake.
McEvoy shared a breakdown of making the three-tiered burgundy cake with sheriff stars and red bows on her Instagram.
She said in the video that Hadid looked through her past work and selected a design, along with her “favorite flavor” — marble cake — for the base.
McEvoy mentioned her difficulty in creating the perfect shade of burgundy for the cake, which ended up causing some commotion online.
“I’m not gonna lie, I had some PTSD when mixing up these colors because there was so much controversy on Gigi’s birthday cake that it looked brown,” McEvoy said in her Instagram video about her Guest in Residence burgundy Beverly Hills-inspired cake, adding that the birthday cake photographed differently but was actually a “deep burgundy.”
Source: Entertainment
